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How to prevent dark eye circles

Say hello to vibrant and luminous eyes.

Yumi Narasaki

Renowned Beauty Writer


Eye Cream

Supercharges to make eyes appear bigger and youthful.

Facial Treatment Gentle Cleanser

A foaming facial cleanser that gently removes impurities

Naomi Watanabe

“I use makeup constantly and so I’m naturally concerned about its drying effects on my skin. I take proactive care by keeping to a strict moisturisation regime. By applying brightening eye cream regularly, the makeup not only lasts longer, but touch ups tend to be minimal as well!”

Kasumi Arimura

“Long hours of photoshoots mean that I am wearing makeup for extended periods of time. When this happens, my main concern is the under-eye skin becomes drier. So, I will take the time between shoots to remove my eye makeup and moisturise the area around my eyes. My brightening eye cream is an absolute essential with on-going photoshoots! I will even massage around my eye area to enhance the blood circulation and maintain skin brightness.”

Facial Treatment Essence

SK-II's exclusive, naturally-derived ingredient PITERA™ supports healthy skin functions to give you plump, Crystal Clear Skin.


Unveil bigger, brighter eyes for a youthful look.

SKINPOWER Airy Milky Lotion

A lightweight moisturiser for dewy and youthful-looking skin.